Napster

Napster

Music Streaming and Purchasing

Senior R&D Information Architect/Interaction Designer

June 2008 to March 2010


Design Napster 2.0 one of the first streaming services to offer a subscription. Enlisted in the Research and Development team, I was able to play and create the next generation of Napster.

 

User Goal Documentation

I had to Identify and understand the user goals for the new Napster.com. I drafted user goal documentation created to better understand the goals of each feature/functionality. All were based on market/user research from our in-house research team.

Word Documents:

Search Page | Album Page | All Music Page | Browser Plugin

 
napstergoals.png
 
 

Competitive Analysis

 

Before diving in to building out the Player, I did a competitive analysis of features from the big streaming music companies at the time. We leveraged this to be able to build a product roadmap.

napstercompetitiveanalysis.png
 

Music Player & Queue

 

This is an expandable/collapsable music queue. If the user expands it, they can view a “My Music” tab with the total number of songs parenthetically next to “My Music”. The dropdown will allow the user to select their playlists. There would also be a My Radio tab that would allow them to listen to curated lists of music. When not expanded, they can simply see the player with the song information, and player toggles.

View Music Player Documentation

 

Napster Radio

 

Because our competitors were either curated lists/radio (Pandora), our users also wanted to be able to toggle from their music to Napster Radio.  Switching between tabs will cause the first tab to pause music and remember position of last song played. Second tab will show the highlighted position of the last song played, paused. User must click to play music on new tab. There is no auto-play.

View Napster Radio documentation

napsterradioplayerqueue.png